About Josh Haag | Certified Wellness Coach and Sleep Expert
Certified Wellness Coach. Sleep Specialist. Founder of Vybrant.
For over 15 years, Josh Haag has worked with hundreds of clients, from everyday professionals to high-performance athletes, helping them rebuild their health from the inside out. What he kept finding, across every client, every goal, and every protocol, was the same root issue: they weren't sleeping.
Not just sleeping less. Sleeping badly. Waking up unrestored. Running on cortisol instead of recovery. Going through the motions of health without ever actually getting better.
That observation became an obsession. And that obsession became Vybrant.
The 15-Year Pattern That Built Vybrant Sleep
Josh spent years studying the intersection of sleep science, nutrition, and human performance. He worked with clients managing perimenopause, hormonal decline, chronic stress, gut dysfunction, and autoimmune issues. The common thread in nearly every case was disrupted sleep driving everything else.
He tried every sleep supplement on the market on behalf of his clients. Most used synthetic melatonin in doses that created dependency rather than restoring natural rhythm. None addressed the full picture: falling asleep, staying asleep, and reaching the deep stages where real recovery happens.
So he built one that did.
The Formulation Philosophy Behind Vybrant Sleep
Vybrant Sleep was built around four clinically studied ingredients, each chosen for a specific role in the sleep cycle:
- SOMATO Phyto-Melatonin derived naturally from tomatoes, works with your circadian rhythm rather than overriding it, avoiding the dependency cycle of synthetic melatonin
- Passion Flower studied using the Pittsburgh Sleep Quality Index (PSQI) for its role in reducing time to sleep onset and improving overall sleep quality
- L-Theanine promotes alpha brain wave activity, the same calm and alert mental state that makes the transition to sleep feel natural rather than forced
- Tart Cherry Extract supports the deep sleep stages where physical recovery, hormone production, and immune recalibration actually happen
The result is a formula that works with your body instead of sedating it. One that gets more effective over time rather than requiring higher doses.
Credentials and Background
- 15 years as a certified wellness and performance coach
- Founder of Heroic Performance, a coaching practice focused on longevity, hormonal health, and whole-body recovery
- Author of The Sleep Solution, a guide to restoring energy, recovery, and performance through better sleep
- Founder of Vybrant, a sleep supplement brand built on clinical ingredients and real-world coaching experience
Writing and Content
Josh writes about sleep science, hormonal health, stress resilience, and long-term performance at The Vybrant Blog. His content draws directly from 15 years of client work and his own research into what actually moves the needle for people who have already tried the obvious solutions.
Recent posts:
- The Sleep Supplement Behind Those Best Sleep of My Life Reviews
- Sleep Hygiene: The Unsexy Secret That Changes Everything
- Optimizing Your Sleep Sanctuary: The Environment Your Body Needs to Rest
- Why Sleep Is the Foundation of Stress Resilience and Whole-Body Health
Work With Vybrant Sleep
Vybrant Sleep is the only supplement Josh personally formulated and recommends to his clients. It is available with a 30-day money-back guarantee because he is that confident in what it does.
